"Excellent customer service. I am impressed. All businesses should consider releaseMyAd and Adwords campaign with them."

- Prasanna Kumar,CEO, Bangalore A1 Pest Control


Bangalore A1 Pest Control, a well known pest control agency with a versatile array of products and service, now runs an adWords campaign with releaseMyAd, increasing sales and strengthening their online presence to create better brand awareness.

About Bangalore A1 Pest Control

Bangalore A1 Pest Control began modestly but has evolved to become a well known name within the pest control industry, with 15 years of satisfied customers under its belt. Using only the best, branded, government-approved chemicals and the latest technology available in India, Bangalore A1’s first aim remains customer satisfaction. To this end, it employs individuals who are technically trained, experienced and courteous. Bangalore A1 has a diverse clientele including but not limited to shopping malls, star hotels, hospitals, factories, food processing units, software companies and residential areas (multi storied and otherwise).

Their Problem

The company had a website but no online presence without an effective online marketing strategy. The pest control industry is heavily reliant on online marketing as research has shown that customers tend to look up suitable pest control agencies especially on online, and not offline, platforms- therefore traditional advertising is bound to yield rather lackluster results.Furthermore, ads in traditional media, apart from failing to produce the desired sales results, were also difficult to track and improve upon, since the company had no means of ascertaining what worked and what didn’t. As with several of our other cases, budget allocation for advertising purposes, therefore became difficult.

Our Solution

After extensive research, our team decided on the right AdWords campaign for Bangalore A1- we gave them an extensive docket of relevant keywords to give their website higher visibility and a number of fruitful clicks, which resulted in a high conversion rate. Our bi-weekly reports allowed them to track the ad performance and therefore, tweak the ad to target the ideal customer and garner maximum responses. Our team optimized their account on a regular basis to achieve their advertising goals.

The Result

Despite the comparatively small budget of Rs. 10,000 a month, Bangalore A1 received upwards of 520 relevant clicks in a mere 2.5 months. Brand awareness and sales both grew at an impressive rate and Prasanna Kumar, the CEO, declares himself very satisfied, both with releaseMyAd’s customer service and the AdWords campaign we ran for him. “Excellent customer service. I am impressed,” he says, adding that he would definitely advise other businesses to avail themselves of this tool with releaseMyAd. Kumar has renewed his contract with us for 6 more months.”